Marketing Strategies by Studio98

An inside look at the value of and ways to improve your marketing strategies.

Marketing your business or you personally can make or break your success. As we are drenched each day in the world of marketing and work out ethical, legitimate new marketing strategies, search engine tactics and conversion methods daily, we invite you to share in our experiences and insights into what we learn and discover. We encourage you to share your knowledge too.

We touch on many online marketing topics like website standards, custom web design tips, new marketing strategies, reputation management, offline marketing strategires, article marketing and article submission and a whole lot more. Not to mention what we see others doing well and where we see room for improvement. Feel free to ask questions, and share your experiences, thoughts and comments on our posts. Thanks for visiting and we look forward to hearing from you.


Search Engine Optimization: The Fall of Hidden Text

July 7th, 2008

The key to website success is getting found by the search engines. So why do so many people risk getting blacklisted by utilizing unethical search engine optimization tactics? Your site definitely can’t get found if Google has booted you from their index. The most surprising tactic that started over 10 years ago and still [...]

Don’t Pin Down your Marketing Strategies with Pop-Ups

May 9th, 2008

Please rest assured that HP is always striving to provide the best-possible user experience and can only do so with the type of valuable feedback you provided.
That’s probably what you would hear if you inquired with HP on why they are using annoying survey pop-ups on their website. Pop-ups are the irritation of Internet [...]

Reputation Management Begins with Honesty

March 21st, 2008

One of the keys of reputation management that many people overlook is honesty.
Unlike many businesses today, I am confident that today’s consumers have no problem seeing through false promises in advertising. I admire honest marketing and believe it to be the best marketing approach. It is surprising how many companies are still pumping out ambiguity [...]

Rafferty Pendery says, Search engines can’t invent words

February 1st, 2008

Have you ever written a blog post?
Have you ever written an article?
Have you ever written anything on the web?

Has everything you’ve written been indexed and placed by Google in the exact search terms you wanted?
Well if so, then close this window and move on with life. For the 99.99 percent of you out there where [...]